LAUP Fiesta: May 5-6, 2017

Fiesta_LogoPresented by:


Fiesta will be held on May 5-6, 2017 at a wonderful new location:
The Shops at Westshore 

(Formerly Westshore Mall: 12331 James St, Holland, MI 49424)

Car Show Registration is now open! Click here to register your car for 2017 Fiesta.

Interested in sponsoring this year’s Fiesta? Download our Sponsorship Packet here.
If you have questions, please contact Roberto Jara at or 616-392-5058.

Schedule of Events

Schedule of Events

Friday, May 5th

5:00 – 10:00 PM Fiesta Food Vendors
5:00 – 10:00 PM Fiesta Beer Tent sponsored by On the Border
5:00 – 10:00 PM Amusement Area
7:00 – 7:30 PM Mechanical Bull Riding Contest
6:00 – 7:30 PM Fiesta Stage: Los Desconocidos
8:00 – 10:00 PM Fiesta Stage: Hermanos Escamilla

Saturday, May 6th

11:00 AM – 10:00 PM Fiesta Food Vendors
11:00 AM – 10:00 PM Fiesta Beer Tent sponsored by On the Border
11:00 AM – 10:00 PM Amusement Area
11:00 AM – 3:00 PM $10 Wristband Special (12 & under): Unlimited Climbing Wall, Dixie Twist, Bouncy House, Bungee Race, Golf Putting Challenge, and Mechanical Bull – Unlimited rides end at 3 PM.
11:00 AM – 3:00 PM Free Children’s Crafts
11:00 AM – 5:00 PM Fiesta Car Show –  Judging starts at 1 PM
11:30 AM LAUP Scholarship Presentation & Words of Welcome
12:00 – 1:00 PM Fiesta Stage: Circle Junkeez
1:30 – 2:15 PM Fiesta Stage: Ballet Folklorico Sol Azteca
2:15 - 4:00 PM Car Show Contests: Grito Contest, Jalapeño Eating Contest, Tug-o-War
4:00 PM Fiesta Stage: Car Show Awards
5:00 – 6:00 PM Fiesta Stage: Los Pikudos del Oeste
6:30 – 7:30 PM Fiesta Stage: Karizma
7:30 – 8:00 PM Mechanical Bull Riding Contest
8:00 – 10:00 PM Fiesta Stage: 5 En Clave

Music & Entertainment

Music & Entertainment

IMG_0713Los Desconocidos

Friday, May 5th – 6-7:30PM

These local musicians play their unique brand of Mexican Norteño music. Don’t miss the opportunity to celebrate Cinco de Mayo with this group of talented artists whose name literally means: The Unknown Ones.


Los Hermanos Escamilla FBLos Hermanos Escamilla

Friday, May 5th – 8-10PM

“Los Hermanos Escamilla” hail from Chesaning, Michigan with roots in “El Valle” of Texas. The original members performed with their father Bernardo Escamilla. Bernardo and his family found work and settled in Chesaning. While all of the original band members are now retired or deceased, love for La Musica Norteña continues to the 3rd generation of Escamilla’s. To their original Norteño sound they have added Tejano, Country and other styles. Their goal: keep the crowd moving to the music!



Circle Junkeez Crew

Saturday, May 6th – 12-1PM

Inspired by Hip Hop, the Circle Junkeez are a crew of b-boys. The crew formed at Crossroad Chapel in Holland, Michigan in October 2003. Today the crew continues to perform, battle, teach, and organize events.

Chris Garcia, member of Circle Junkeez and artist, has donated a painting dedicated to the event that will be given away on Saturday during event!




IMG_3751Ballet Folklorico Sol Azteca

Saturday, May 6th – 1:30-2:15PM

Holland’s own Ballet Folklorico Sol Azteca performs authentic Mexican folkloric dance with its costumes and music for audiences throughout the West Michigan area. Dancers from Holland Public Schools along with friends from West Ottawa and Zeeland schools comprise Ottawa County’s only folklórico dance club. The dancers, four years and older, are taught and mentored by Holland High School Students and Angela Gonzalez-Urbina. For 2017’s Fiesta performance, expect colorful costumes and delightful sounds from the states of Guerrero, Hidalgo, Baja California Norte, and Sinaloa along with traditional favorites from Veracruz and Jalisco.

7d1a43da74ab551d826acb32cdce6c0434d07259-1Los Pikudos del Oeste

Saturday, May 6th – 5-6PM

Los Pikudos Del Oeste performs the Mexican Regional Musical genre known as Norteño. They make their home in Grand Rapids, Michigan, and their greatest pleasure is performing for various public and private events in the area.



A53E0267_KarizmaBand2017 copyKarizma

Saturday, May 6th – 6:30-7:30PM

From Holland, Michigan, Karizma formed in 1980. The Tejano music they play has its roots in Texas and derives from other genres including mariachi, jazz, blues and Caribbean. They have opened for many Tejano bands that have visited Michigan, Ohio, Indiana and Illinois. Karizma’s music draws crowds to the dance floor with its interpretations of some of Texas’ best Tejano music artists and bands. Currently, the band is putting together original music for its first album.


Saturday, May 6th – 8-10PM

5 En Clave was founded in 2008 in Grand Rapids by Edwin E. Colon, the group’s leader and percussionist. The remaining members are from Puerto Rico, and along with a Cuban female vocalist, they create an amazing blend of Tropical Music including Salsa, Merengue, Bachata, Cumbia, and much more.


Amusement Area & Children's Crafts

Amusement Area & Children's Crafts

Amusement Area (Friday, May 5th 5-10pm & Saturday, May 6th 11am-10pm)

  • Climbing Wall
  • Mechanical Bull
  • Dixie Twist
  • Bouncy House
  • Golf Challenge
  • Bungee Race

Saturday, May 6th 11:00 AM – 3:00 PM $10 Wristband Special (12 & under): Unlimited Climbing Wall, Dixie Twist, Bouncy House, Bungee Race, Golf Putting Challenge, and Mechanical Bull – Unlimited rides end at 3 PM.

Children’s Crafts (Saturday, May 6th 11am-3pm)

  • LAUP Adelante
  • Intersection Ministries
  • Herrick Library
  • Holland Museum
  • Ready for School
  • Park Township Recreation
  • Lakeshore Ethnic Diversity Alliance
  • National Heritage Academies
  • Culture Works
Food Vendors

Food Vendors

  • Margarita’s Mexican Restaurant
  • Taco Fiesta
  • Arturo’s Tacos
  • Lao Lahanam Association
  • Dutch Treat Concessions
  • May’s Concessions
  • Soldadera Coffee & Snacks
  • Lao Lahanam Association
Mercado/Car Show Exhibitors

Mercado Exhibitors

  1. Celebration Community Church
  2. Mortgage One
  3. The Children’s Advocacy Center
  4. Avalon Building Concepts
  5. La Casa de Mi Padre
  6. Pathways, A Program of Arbor Circle
  7. Lighthouse Immigrant Advocates
  8. Ernesto Lopez, RE/MAX/ Al Teerman, Union Home Mortgage
  9. Parda Federal Credit Union
  10. Pure Romance by Angelica
  11. Blu Perspective
  12. Workforce
  13. LatInc
  14. Keller Williams Realty
  15. Guelaguetza Designs
  16. Ottawa County GOP
  17. Mio Mine Puzzles
  18. Law Office of Abraham Gonzalez, PLLC
  19. City of Holland Human Relations Commission
  20. Metro PCS
  21. AV Towing Services
  22. New York Life
  23. Vanderbilt and Eagle Crest Charter Academies
  24. InterCare Health
  25. The League of Women Voters
  26. Pro-Tax and Notary Services
  27. Gomez Granite Countertops
  28. Innocademy - Las Huellas
  29. Boys and Girls Club
  30. Herman Miller, Inc
  31. Ottawa County Mental Health
  32. Miriam Teran Ecuadorian Handicrafts
  33. Haworth, Inc.
  34. Right to Life of the Holland Area
  35. Help Me Grow/OAISD
  36. Grand Rapids Community College
  37. Art Van Furniture
  38. Pedro Martinez
  39. Moda y Mas
  40. Ottawa County Democratic Party
  41. Roman Catholic Diocese of Grand Rapids
  42. Chammas Jurado PC

Car Show Exhibitors (Not in Mercado Area)

  1. Elhart GMC, Hyundai, Nissan, Genesis
  2. Badditude Custom Vinyl Graphics
  3. Camaros of Michigan

Other Exhibitors

  1. Blue Cross Blue Shield of Michigan


Thanks to our Sponsors!






Silver Sponsors


Barber Ford, Elzinga & Volkers, European Autohaus, IB Etching, Landscape Design Services, Inc., Manpower, Mi Favorita Grocery Store, and Robert DeNooyer Chevrolet